Ask for a Customer Testimonial
Draft a low-friction outreach message asking a happy customer for a testimonial or review.
Use case
Use after a positive customer interaction (support resolution, renewal, milestone) to capture feedback while goodwill is high.
Customize
What they did or experienced that's worth thanking them for
Preview
I want to ask {customer_name} for a testimonial. Context: {context_of_relationship}. What I'd like them to speak to, if possible: {desired_focus}.
Write a short, warm outreach message (under 100 words) that: thanks them specifically for {context_of_relationship}, makes the ask easy (suggest 2-3 sentences is plenty, no essay needed), and gives them an easy way to respond (reply to this email, or a link if I mention one: {optional_link}). Avoid sounding transactional or scripted.Usage guidance
Naming something specific in the context field (not just "they're a happy customer") is what keeps the message from reading as a mass-sent form request.
Example input
Customer: Jordan. Context: just renewed for a 3rd year and mentioned our support team saved a launch deadline. Desired focus: the support experience. Link: none.
Example output
Hi Jordan, congrats on year 3 with us! I wanted to reach out personally — the story about our support team helping with your launch deadline really stuck with me...
Last updated Jan 1, 2026
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