SWOT Analysis for Your Business
Generate a structured strengths/weaknesses/opportunities/threats analysis for a small business.
Use case
Use before a planning session, funding conversation, or annual review to get a clear-eyed structural view of the business.
Customize
e.g. coffee roasting, freelance consulting, SaaS
Preview
Act as a business strategy advisor. I run a {business_type} business called "{business_name}" that {business_description}. Our main competitors are {competitors}, and our target customer is {target_customer}.
Produce a SWOT analysis with 3-5 specific, evidence-based points in each quadrant (Strengths, Weaknesses, Opportunities, Threats). For each point, add one sentence explaining why it matters and one suggested action. Avoid generic statements — ground every point in the specifics I gave you above.Usage guidance
Fill in real detail for the business description and competitors — vague inputs produce a generic, low-value SWOT. This works best as a starting draft to react to and edit, not a final document.
Example input
Business type: coffee roasting company. Name: Basalt Coffee Co. Description: roasts and sells specialty coffee direct-to-consumer online and through a single retail location. Competitors: Blue Bottle, local roasters. Target customer: home coffee enthusiasts aged 25-45.
Example output
Strengths: Direct-to-consumer relationship allows fast product feedback loops... [full structured SWOT with 4 quadrants]
Last updated Jan 1, 2026
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